Increase Your Conversion Rates
Add Social Proof To Your Landing Pages
You observe this all the time when you visit flogs or dating landing pages, where you see something like “Chris from says…” or “Meet girls in “.
Why do affiliate marketers do this? Because it is a form of social proof that helps increase your conversion rates and is very simple to add to your pages.
All you need to do is add a small snippet of javascript to your landing page which translates the visitors ip address to their approximate location. Although the data is not 100% accurate, it is usually good enough for our purposes.
At the top of your page between the <head> tags you would put:
<script type="text/javascript" src="http://j.maxmind.com/app/geoip.js"></script>
Now everywhere on the page where you want to show your visitors location you would include this code here:
<script type="text/javascript"> document.write(geoip_city() + ", " + geoip_region()); </script>
As you can see, we are using this free Javascript api from Maxmind. Check out their full API to see what other info you can include.
If used properly on your landing pages, adding this small snippet of code will make your sales copy a little more relevant to the visitor and can increase your sales.
Try it out and let me know if it works for you.
